Every week up until launch we will be profiling one of the new ranges from the AW09 season collection. This week we feature The ID Range.

AW09 - ID RANGE

Repping your favourite brand never looked so good! The AW09 iD™ range combines the renowned 3D King device with crisp colourways to keep you one step ahead of the competition. Grey and red graphics run across the 350gm heavyweight cotton/poly crew, with matching t-shirt designs, not to mention the grey iD™ hoodie with double collar zips and the ultra warm iD™ hat and scarf set. Effortless style, that is the iD™.

AW09 - ILLUSTRIOUS RANGE & MONSTER MASH RANGE

ILLUSTRIOUS RANGE - Focus, Focus, Focus!! That was the key tenet when putting together the Illustrious™ range, a three piece ensemble of the most choice fabrics and superior finishes. Black over dye denim with cyan blue seat embroideries, a matching heavyweight t-shirt in white with cyan blue print and a finely constructed reversible hoodie in cotton and poly fleece, with alternating hood, zip, pocket and cuff trims. A peak in streetwear fashion – the Illustrious™ delivers on all fronts.

MONSTER MASH RANGE - Following the success of the Limited Edition T-shirt series released in SS09, the Monster Mash™ takes up the mantle for AW09 with two absolute bangers! These have been designed independently of any of the main ranges and feature some of the most select and original graphic work by our team of designers. Drawing on inspiration from classic B-movies, these are made in limited numbers and there will be no repeats of the styles shown once sold out.

AW09 - THE COVERT RANGE

Getting creative with military camouflage, the Covert™ lines up as one of the most complete ranges with diverse yet complimentary patterns across all garments. Winter manoeuvres have never been so comfortable with the Nylon Cordura heavyweight winter jacket and matching cap, whilst chilling at the barracks couldn’t look any better with the 13oz black raw denim, black Covert™ crew and cap. With one of the illest designs we’ve ever made in the ‘Real Recognise Real’ Covert™ T-shirt, there really is no place to hide for the competition. Attack!!!!

AW09 - THE DEFY RANGE

Without a doubt the range most synonymous with King Apparel, the distinctive coloured barcode of the Defy™ range is again present to produce one of the tightest ranges for AW09. A grey Flannel constructed winter puffa jacket and fitted cap kick things off, complimented by 230gm cut and sew t-shirts with ‘special forces’ barcode print at the base in black and white. The Defy™ also features a dual panel heavyweight knit with a half zip and a pull over hoodie with an asymmetric half front zip. Totally on-point, the Defy™ has it all.

AW09 - THE BIONIC RANGE

Bionic™ Range

Debuting for the AW09 season the Bionic™ range brings another incredible and unique all-over tech pattern to the plate. The fêted Connect Hoodie (with removable hood) makes a triumphant return in dark grey, backed up by a heavyweight 350gm crew. A polyester filled shell jacket receives the same graphic treatment, hooking up directly with the New Era fitted cap, whilst the t-shirts present some of the most tech graphics we’ve done to date. One for those looking for originality in the streetwear game.

AW09 - THE HERITAGE RANGE

Heritage™ Range

Taking street style to the next level, the Heritage™ combines the finest patterns and construction with striking typography to deliver the most refined range in the collection. A maroon fitted cap with matching diamond quilted hoodie. Our first nylon canvas Parka jacket with faux fur hood. Hook up 13oz denim and some of the cleanest t-shirt designs we’ve produced, all alongside our technical 5-gauge heavyweight knit, adds up to an absolute winner in all senses of the word.

AW09 - THE DELUXE RANGE

Deluxe™Range

We took our time with the Deluxe™ for ’09 to create a range unlike any we have released before. Complex illustrated chest prints embellish the white and blood red t-shirts and fully reversible hoodie, whilst the selvedge denim uses selvedge edging on the top of rear pockets and the fifth pocket to afford it that extra steez. Our second military style twill shirt in black and white check pattern also features, making the Deluxe™ our leading range in the fashion stakes.

AW09 - THE PRESTIGE RANGE

Prestige™Range

The Prestige™ range continues to stand as the backbone of the brand, as the lion grows stronger with every season. Each piece is designed to complement the other from the 13oz raw selvedge denim with zigzag running stitch pocket embroideries, through the zigzag quilted Barbour jacket to the boiled wool zigzag stitch fitted cap and dual panel cotton/poly hoodie. Our first ever appliqué t-shirt completes what is set to be a legendary line up.

AW09 - THE LEGACY RANGE

Legacy™ Range
Making its debut in AW08 the Legacy™ is back for ’09 with more sophisticated freshness. The classic KA motif in orange and earth tone pantones subtly adorns all pieces from the 13oz raw denim, to the hook up 230gm t-shirts and fitted cap. The Legacy™ also introduces our first cut and sew, straight cut logger shirt in black and grey tartan. A must for the street aristocracy.