News

  • KSI wears KING in Uncontrollable video

    Preceding his much publicized YouTube boxing match with Joe Weller, one of the world's most popular Youtubers, KSI has launched the video to accompany his new track Uncontrollable feat. Big Zuu. Clearly having been training hard in the gym for the last 6 months, KSI is looking stacked and...

  • KING SS18 streetwear look book

    Shot in and around our East End manor, taking in Docklands, Stratford and Canning Town, the KING SS18 collection look book sets the brand into the context of its roots - Industrial backdrops and high rises, drawing out the Summer palette of pastel shades and oversized branding. Perfect pieces for...

  • Shane Lynch wears King Apparel on CBB

    shane lynch in the king stealth hoodie - dreaming of drifting This seasons Celebrity Big Brother has seen our No. 1 draft pick Shane Lynch representing the King Apparel cause in his own inimitable way.   Spotted in everything from our Stealth hoodie to the Luxe...

  • 50 Cent in King for the XXL cover

    As part of the 20th Anniversary editions of XXL, global hip hop superstar 50 Cent chose the Select snapback black as the cap of choice for his cover shoot. 50 Cent in the Select Cap Black, cover story XXL magazine XXL which stands as arguably the worlds...

  • LeBron James in King Apparel

    November's issue of GQ USA magazine sees NBA legend LeBron 'King' James grace both the front cover and the feature section, providing an insight into one of the greatest athletes of all time. Widely seen as the premier men's magazine, thanks to its powerful design and award winning photographers and...

  • British Streetwear T-shirts KING AW17

    With the release of KING’s new AW17 High Brow collection a whole host of new British streetwear t-shirts are now available on their website with the Earlham Raw Edge t-shirts being the pick of the bunch. These are the personification of cut and sew, custom pieces, with superior details, choice...

  • Streetwear look book KING AW17

    Born and bred in the gritty East London borough of E15, the AW17 collection look book pays homage to the brand roots, utilizing traditional backdrops from the area to set the scene for this seasons look. A combination of classic street inspired pieces, bold designs and a rugged colour palette...

  • Keon Artist - King of the North

    An artist growing in reputation both at home and abroad in some of the most popular holiday destinations across the Mediterranean, KEON is one artist to keep an eye on. KEON artist in the Select T-shirt and Snapback Originating from the North of England KEON has been...

  • Blk.Niche x King Apparel 'Click Bait' Lookbook

    Click Bait - KING Season AW17 Click Bait from King Apparel on Vimeo. Blurring the concept of the traditional fashion shoot, London based creative collective BLK.NICHE present their ‘shoot within a shoot’ video look book in collaboration with British street wear bastions King Apparel. Addressing...

  • Rudimental - Kings of drum'n'bass

    Without a shadow of doubt Rudimental are now the Kings of drum'n'bass and the EDM scene, and we are humbled that the boys choose to wear the KING line on their festival appearances.   Piers Agget of Rudimental backstage in KING Comprised of Piers Agget, Amir...

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