Born and bred in the gritty East London borough of E15, the AW17 collection look book pays homage to the brand roots, utilizing traditional backdrops from the area to set the scene for this seasons look. A combination of classic street inspired pieces, bold designs and a rugged colour palette keep things ahead of the curve whilst staying true to the quintessential KING principles.

Pick up the new collection now at

Music is provided courtesy of DJ Plastician's Terrorhythm label - Artist: Skuls - 1501

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