Welcome to LACE UP - Your new premium sneaker destination where we shine the spotlight on the freshest sneaker heads in the scene, new drops, favourite cops, styling tips, exclusive gems and more. For the first edition of the LACE UP series we HAD to collaborate with arguably the most acclaimed sneaker collector in London - Franklin Boateng - the King Of Trainers.
The connection with the King Of Trainers made sense as we seek out like minded individuals who are fellow sneaker heads, lynchpins of the scene and a longstanding and integral part of the culture.
Best known as an author, business consultant, collaborator, and one of the first personal brands to get over 100,000 followers on Instagram, he's undoubtedly one of the most influential people on the footwear scene. A certified KING aficionado and undoubtedly ‘loyal to few, ruled by none’.
Listen to Franklin breakdown the ins and outs of his sneaker journey and the inside track on legit sneaker culture below:
Franklin has collaborated with the likes of New Balance, Puma, Nike, Adidas and Ellesse, who he's just partnered with to design his own crep - The Decade Tanker. A profound yet creative collaboration that's dedicated to his mother who was a huge supporter of his love for trainers when he was younger. The Decade Tanker is being re-released and will be available for fellow sneaker freaks on the 30.07.22 in Offspring, Selfridges in London - don’t sleep on this as it's a straight sell out. Now you're on the inside, hit this link for access to exclusive launch event.
With a collection of 1000s of pairs of some of the rarest crepz ever made, Franklin is the consummate professional sneaker investor and rightly wears the crown as the KING OF TRAINERS
Keep checking back as we showcase more of the Sneaker games biggest and most influential names…