Sharing deep roots and pioneering status’ KING joined forces with one of the most versatile and rated emcee’s in the game - SCORCHER for his brand new album ‘The Drama’. Giving his latest track ‘Frenemies’ the distinguished KING treatment we created a teaser video and lookbook to celebrate the launch alongside stable mate and featured artist Chaos - KING x Scorcher - 'The Drama'.

KING x Scorcher
KING x Scorcher

At a secret location in East London the team built out a narrative to fit with the headline tune and to serve as a taster for an album that cements Scorch’s position as one of the scenes most respected and top players – a return for him to claim his rightful crown.

KING x Scorcher 'The Drama' lookbook
KING x Scorcher 'The Drama' lookbook

An industrial setting for the shoot
An industrial setting for the shoot

Featuring both Scorcher and Chaos in a selection of the most choice garments from the new collection, watch as they bring the ‘frenemies’ concept to life with a powerful hook and verses laced with some of the best wordplay seen this year from UK artists.

Next to blow - Chaos in the Shadwell Longline Puffer Jacket
Next to blow - Chaos in the Shadwell Longline Puffer Jacket

With the album spread across 16 versatile tracks with guests from D Double, Tion Wayne and Izzie Gibbs, the pen game, charisma and flows are unrivalled seamlessly bringing together the older generation with the up and coming talent.

Secret locations locked every time
Secret locations locked every time

Stream the entire album on Spotify and keep up to date with everything Scorcher

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and Chaos

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Scorch mid-take
Scorch mid-take

Rigging up for the shot
Rigging up for the shot