King Apparel Streetwear Blog

  • Lids exclusive KING hats in the USA and Canada

    Launching this week is the brand new SS17 Lids exclusive line of King hats across their USA and Canadian stores as well as online at LIDS.COM

    Supported by a full in-store graphic campaign, the collection of six new styles which includes 3 snapbacks, one strapback and two structure curved peak caps will ONLY be available in selected stores throughout both territories.Every hat is limited to a special low number run and will not be repeated once sold out.

    Free KING bag when you shop at LIDS All KING purchases come with a FREE KING bag

    Whats more the campaign has seen every set of store staff receive an exclusive KING London snapback as well as three thousand re-usable drawcord bags being distributed to every participating store, so that everyone who purchases a KING hat will walk away with a free bag too!

    British Caps in the USA The in-store graphics adorning the LIDS stores

    The campaign and launch is also being supported across all social media, with a special viral video being put together featuring the sounds of Terrorhythm artist SKULS.

    So, get down to your local LIDS retailer or go online and pick up London's Finest, exclusive caps to the USA and Canada. Only in LIDS.

    #Lids #lidscanada

    #kingapparel @kingapparel



  • King SS17 Streetwear teaser video

    Check out the behind the scenes video for our SS17 catalogue photoshoot. The planning and hard work that goes into shooting our streetwear catalogues goes largely unnoticed, but we have a team of filmers, photographers, stylists and of course our selected model, all on hand to make sure that every base is covered.

    Shot on location at our photo studio in Stratford, by photographer Carl Fisher you can get a feel for the whole collection which is now available on our website at and in all of our selected retailers across the UK, USA, Canada, Europe and Australia.

    Music is provided courtesy of DJ Plastician's Terrorhythm label - Artist: Plastician - Sorcery

    Model: @ronnie.smurf

    #kingapparel @kingapparel



  • Celebrity fashion - King Apparel

    This month has seen more athletes, celebrities, bloggers, comedians and influencers donning KING out and about and across social media.

    Comedian celebrities and Union J, Celebrity Fashion Joel Dommett - if he can't make you laugh you probably need a lobotomy

    Comedian @joeldommett was recently representing in the Sterling t-shirt in olive on his UK tour. Musician and Union J member @caseycodyj was spotted on Instagram with the Origin drop shoulder, short sleeved sweat in camel in London.

    youtube professional football Akinfenwa and Mike Fox going in

    Beast Mode himself and Wycombe professional footballer Adebayo Akinfenwa @realakinfenwa is a big aficionado of our headwear, wearing the sterling curved peak cap, whilst youtube phenomenon and all round good guy Mike Fox @mikefox_official made KING his no.1 choice whilst in Hackney recently with the Select Crew in camel on his back.

    Keep your eyes peeled for more people joining the movement. @kingapparel #kingapparel

  • British streetwear going Stateside

    streetwear book brushed aluminium...

    Just a quick sneak peek at the limited edition coffee table King brand book that is going out to select retailers in the US. As we lead the charge for British streetwear going stateside, its more important than ever to work harder than the next brand, and the coffee table compendium is just one of several items in the armory designed to represent the talent that can be found on these fine shores.

    streetwear book Opening doors across the pond

    Learn more on instagram, twitter and facebook - @kingapparel

    streetwear book Coffee table flex
  • Girls in menswear with Paigey Cakey

    Nike, Jordan, Huarache, Air max A sneaker heads paradise

    UK Music artist Paige Meade gets into men’s fashion mode at London’s finest sneaker emporium Sports Dimension.

    Where do you stand on girls wearing men’s brands? I think it's good for girls to embrace and wear men's brands. I wear a lot of mens brands as i feel like women don't have a big enough collection of tracksuits and hoodies. I feel like the title 'mens clothing' puts a women off as they feel like it's not made for them. However i see mens clothing as unisex, women can rock it too and i'm seeing a lot more girls in menswear nowadays.

    girls in menswear Duo tracksuit on the girls is always a good look

    What kind of look do you like to go for with your styling and wardrobe? With my styling and wardrobe i like to go for colourful 'out there' clothes. I absolutely love jerseys and own over 20 of them. I've got a big tracksuit collection too. I would describe my style as sexy tomboy. I like to switch it up, as they say 'Get A Girl Who Can Do Both' thats me!

    british mens brands Picking out the latest air max drop

    What are your thoughts on clothing brands from the UK compared to those from  the US? I think the UK have some dope brands in comparison to the US. Theres also so many up and coming UK brands producing high quality clothes. I think we have our own style and flavour compared to the US. It's only a matter of time before they start following us

    women in streetwear Aesthetic Jacket

    Apple or Android? Apple

    Spotify or Apple Music? Apple Music

    JME or Skepta? Skepta

    Nike or Adidas? Nike

    womens air max 90's box fresh with the Staple Perf Tracksuit

    Three items from your wardrobe that you could never part with? My vintage denim biker jacket, my black hawks hockey jersey and my black ripped jeans

    If you weren’t caning the music industry right now what do you think you would be doing? I would probably be a chef as i have a huge passion for food and cooking. In my spare time you can always find me in the kitchen

    What’s the weirdest thing that has happened to you since you’ve been in the music biz? (be honest – we won’t judge haha) The weirdest thing was probably coming home to find a group of school kids waiting outside my house to take a pictures. I was in shock that they even knew when i lived lol

    Name your three biggest inspirations Ms Dynamite, Missy Elliott And Teedra Moses

    girls air max 90 classics

    Favourite crisps? You can only give one answer… McCoys Steak

    What does the future have in store for you? I'm currently wrapping up my 'RED VELVET' mixtape which will drop very soon. I have loads of videos in the pipeline. I'm also organising to do a small tour this year and launch my cooking show on youtube!

    king london streetwear Just as good on the women as the men

    Follow Paige and also KING stockists and sneaker specialists Sports Dimension/Lock’d on social media:



  • King Apparel Calisthenics

    Calisthenics team Bar Sparta Crew decked out

    King are proud to announce that one of the worlds best Calisthenics teams - the UK’s Bar Sparta - has joined forced to be our exclusive Calisthenics affiliates. These guys are way more than just a gym king. With unbelievable dexterity, strength, core stability and agility, they can put many other athletes to shame.

    With a series of performance and sport inspired pieces in every collection, including our double face tech fleece garments, tracksuits and sweats, there is always something in every collection that will keep you looking the part both on and off the bars and in and outside the gym.

    gym king Kings of the Gym

    The team who recently placed second at the world championships in Dubai have some of the most talented Calisthenics athletes in the world and will be at this May’s Body Power Expo, doing a series of exhibition performances as well as competing globally again in individual pursuits and the biggest team events.

    the gym king madness

    Check the whole team out on social media here:

    @barsparta @smallspartan_barsparta @starboyasian_barsparta @scorpion_barsparta @sensei_barsparta @ming_barsparta

  • California store focus - Titanic Boutique

    California streetwear The view from the store front...

    Titanic Boutique is one of the oldest stores on the Venice Beach boardwalk. Think The Lost Boys movie and you’re half way there. These guys hold the record for the biggest single boardwalk transaction of 30 grand for two giant metal sculptures of The Predator and The Alien made by a local artist from recycled car parts.

    transformers models Titanic is unlike any store you've been to

    However, Titanic is best renowned for their headwear. Literally a compendium of all of the best types of hats you can think of and owners and managers who literally know the inside out of every hats they sell. We get through a lot of hats and snapbacks with these guys and they get through a lot of customers.

    headwear USA Going in with Antonio - he's a hat specialist

    An epic traditional store to be partnered with and a location that anyone would be thankful to work in, day in and day out. Check these guys out the next time you’re doing the tourist thing…


  • California store focus - General Admi52ion, Venice Beach

    Contemporary menswear Check the fit out...wavey

    We always stop through General Admission in Venice Beach when we are in town, as it’s close to my sister’s place and just a straight up stand out retail store. Great brands, fit out, wicked local atmosphere - beers on tap from the owners and a very tidy looking in house label that is very popular in this part of the city.

    High end streetwear If your house looked half as good, you'd be stoked

    Caesar is a massive Man City fan (nevermind mate) but it always leads to good conversations - especially when they had just walloped West Ham 5-0, but the less said about that the better! These guys also own a parking lot opposite the store and have a converted air stream trailer permanently parked up that operates as an artisian coffee shop during the day.

    streetwear accessories Get the AMEX black out and put it to work

    I also have it on good authority that the parking lot plays host to some sick parties in the Summer, so we’ll just have to make it back for those in six months. We are working on looking to do something with these guys so watch this space. In the meantime when you’ve got your head stuck in your phone on the train check out their feed on Instagram.

    venice beach streetwear A must stop when you're being a tourist in Venice Beach


  • California store focus - Millennium Shoes, Inglewood

    London urban clothing We need more stores like this back home

    What can we say about Millennium Shoes!!!! Whoop de whoop Inglewooood. This shop is straight up fire. Recently re-fitted and re-furbed it has that authentic neighbourhood feel to it.

    Streetwear London Mad brand selection, mad sneaker game

    You know all the local heads are coming in here to get their brand new kicks and clothes (the smell of weed emanating from the college kids who dropped in on our visit got me high just standing next to them), and Nita who runs the show on the buying front, knows her stuff inside out.

    London snapback Giving Nita the rundown on AW17

    We’re stoked to be the only international brand being sold alongside the beasts of the US streetwear scene such as Staple, Diamond Supply, BBC, Dope and also the tier zero Nike and Yeezy Adidas footwear, which is a strong look for any brand from humble beginnings in the East end of London.

    Adidas Yeezy Sneaker wheel

    The pictures tell the story, so if you’re in LA, ‘get yo ass’ down Manchester Blvd, get some donuts and a massive gallon of Dr Pepper and go hang in Millennium shoes. Get educated by Nita, buy some Nikes, a KING hoodie and live the LA dream.

    New Balance, Nike, Adidas, Vans I would have dropped $500 on creps in here if i had $499 extra dollars in my wallet


  • California store focus - Tings, Covina California

    Core streetwear Sick window signage

    Covina…when you’re driving from Venice beach to this place, get ready for 4hours of fucking nightmare traffic, stock up on pretzel M&M’s, make sure you have an IN ’N’ OUT burger en route and crank that air con and the tunes up in the motor because you’re gonna be bumper to bumper most of the way. Covina is situated on your way out of LA towards San Bernadino and the desert wastelands where Mad Max lives beyond the Thunderdome (People below the age of 20 are thinking ‘what the fuck?! right now)

    King London Representing inside the place

    It’s a wicked little town, the kinda place you see in the movies, with a banging high school football team, no trash on the streets, probably a load of fit cheerleaders knocking about somewhere and coincidentally one of the best independent streetwear stores you’re gonna find. Manabu the owner is Japanese. We all know what that means - mad love for core streetwear. He has a load of genuine authentic Supreme and Bape, actually i would say arguably the best stockist of Supreme and BAPE in California, aside from Supreme themselves.

    Streetwear blogging Setting the fashion world to rights

    This gets the punters in and then he hits them with the good stuff. Rains, Dope, and going left field on the sneaker front with the likes of Diadora…Diadora?! Trust me their new stuff is on point. He also carries a lot of local brands which i think more independents need to do. Local brands get large local followings and the more support they can get from stores the better, especially if their output justifies it. Big respect to Tings for that move.

    Bape, Supreme, King Manabu and his Empire

    So, next time you’re in town, jump in the car (make it mid-morning to avoid the congestion) and go see Manabu and Tings…probably the best store you’ve never heard of.

    Covina California Sticker Tech


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